Rediscover the Value
of Your Data
More data has been produced in the last two years than in all previous years combined. Companies are now sitting on a mountain of data that wait to be used again.
Our team will help you understand the type of data you already own and how it can be re-used to generate new value.
ENRICHMENT
It's Not You, It's Your Data
A B2B data quality index shows that 40% of leads contain bad data. If not acknowledged and fixed early on, bad data will cause serious problems - errors in mail deliveries, lower customer satisfaction and retention, dissatisfied sales teams, lower productivity, loss in revenue, and many more. At Sourcely we believe that there is no bad data, only data that needs maintenance.
Data Cleansing
Data clean-up is a time-consuming task but with a lot of benefits. In this process, our team detects and removes data that's incorrect, incomplete, irrelevant, duplicated, or improperly formatted.
As a final result, you will receive a clean, healthy, and accurate database that has the potential to produce new sales and increase your profit.
Furthermore, these clean data sets can make a great base for future upgrading.
Data Updating
If you want to retain the high-quality of your data sets or re-use already owned databases data updating is crucial.
During this process, we are comparing your original data with real-time data. After the change is detected, we replace outdated data with the latest info. Newly updated data then goes through a verification process to get the best final result.
Due to the high data decay rate, we recommend updating your master database every 6 months, so it can remain of high quality.
Data Upgrading
The best combination of lead generation and data enrichment. Use your old database as a starting point for further research.
Our team can gather new information you need which will provide you wider insight into old sales prospects or potential new clients. You can choose from various data points which can be appended onto your existing data set.
Your static or old databases can become a fully customized source of new opportunities for your M&S team.
OUT-OF-DATE
The Most Common Data Changes
Account Data
Exact Revenue Number
Number of Employees
Number of Offices
Leadership/Executive
Contact Data
Company/Employer
Title/Seniority/Dept.
Corporate Email
Office Location
Technology Data
HR Technology
E-commerce Platform
Site Level Information
Advertising Technology Use
INSIGHT
Data Monitoring
Data monitoring is a continuous process of data enrichment. Instead of updating your database now and then you can monitor the changes and receive information on important updates quarterly.
For example, you will receive an update if the contact changes jobs or companies, if contact email changes, if the contact location changes, if the company has a change in leadership, new office locations, changes in company address and/or phone number, etc.
On the other hand, you may choose to gain better insight into contact and account behavior so we will monitor social media posts, media news and articles, company blog and website, hiring trends, new products, etc.
In the fast-changing world of B2B having the right information as soon as possible will give you a competitive advantage on the market. Sourcely team will provide monitoring of accounts and contacts that you want to be focused on.
